[MainstreetManagers] *FREE RESOURCE on Resiliency in Retail - DON'T MISS*

Buffy Hughes Buffy.Hughes at okcommerce.gov
Tue Sep 22 18:24:56 CDT 2020


Good Evening.  I just received the information below for a webinar series called Resiliency in Retail.  Unfortunately, there isn’t much time to register since it starts at 10:00am tomorrow.

Sorry for the short notice.

Have a good evening,
Buffy

Buffy Hughes | State Main Street Director
Oklahoma Main Street Center | Oklahoma Department of Commerce
Buffy.Hughes at okcommerce.gov<mailto:Buffy.Hughes at okcommerce.gov>
p. 405-815-5249 | c. 405-664-1260
okcommerce.gov<https://okcommerce.gov/>
[cid:image001.png at 01D67A2E.9DD318F0]




Resiliency in Retail Webinar Series
COVID-19 has impacted everyone, but small businesses in particular have experienced challenges and disruption unlike they’ve ever known before. Keeping this in mind, together with Retail Minded we want to offer you guidance and actionable insight to help you move forward in our continuously changing commerce landscape – ultimately helping to bring some relief to small businesses during this time of crisis.
In a 3-webinar series, you can look forward to gaining:

  *   Trusted insight specific to small businesses, including retailers, restaurants & more
  *   Actionable strategies that include free resources to lean on & learn from
  *   Supportive insight from industry retail expert, Author & Small Business Saturday Spokesperson, Nicole Leinbach Reyhle
We hope you will join us and share this opportunity with others! Mark your calendars now because these webinars will be ones you will not want to miss.


Overcoming Obstacles: How Independent Retailers & Restaurants Can Find Success Despite Competition, Challenges & the Coronavirus
When: September 23, 2020, 10 am CST
Link to register: https://uaex.zoom.us/webinar/register/WN_tnHkdY7jSj2N-bqo54wjeQ<http://orma.memberclicks.net/message2/link/5a585946-182a-4f35-8423-ffed97b44b9b/1>

Whether you have one store, two business locations or even a pop-up style business, this webinar is for you! Designed specifically with independent, smaller merchants in mind (less than $1M sales annually), this webinar will bring clarity to the chaos of COVID-19 and deliver a roadmap for you to finally gain control again of your one-of-a-kind business. Gain actionable insight that will reveal 5 ways you can increase store success – including how to strengthen inventory sell-thru, connect with customers, decrease financial overhead and gain control of your business again. Plus, gain tips on how to proactively look ahead in our continuously changing commerce landscape. This is a not to miss webinar for retail owners and business leaders truly ready to embrace the change necessary to withstand the COVID-19 crisis.

Digital Marketing Efforts to Help Connect, Communicate & Convert Customers to Your Unique Retail Business
When: September 29, 2020, 10 am CST
Link to register: https://uaex.zoom.us/webinar/register/WN_4QAJFXgnRlGga3--0TkcFA<http://orma.memberclicks.net/message2/link/5a585946-182a-4f35-8423-ffed97b44b9b/2>

Customers are averaging more time online than they have historically ever been due to COVID-19. As a result, this presents opportunities for brands and businesses to connect with customers via a variety of digital avenues. The catch? Customers have different expectations, needs and preferences than they have had in the past. Plus, businesses have to recognize the path to purchase has never been straight but more so than ever, online is where many purchase decisions are being made. With the goal to get customers to physical locations but recognizing the path to purchase often begins online, this webinar will shed light and opportunity on how to connect with consumers in a digital, COVID-19 centric world. Among the questions answered will be how to convert online browsing customers to in-store buyers and ways to gain clarity on digital data, marketing and more. Plus, expect to understand how connecting, communicating and ultimately converting customers to buyers in this one-hour webinar designed uniquely for small businesses can happen. This is a webinar you will not want to miss!

10 Action Steps to Re-Building Your Retail Business
When: October 6, 2020, 10 am CST
Link to register: https://uaex.zoom.us/webinar/register/WN_RrQt50XMQMaac-IjmBrO1g<http://orma.memberclicks.net/message2/link/5a585946-182a-4f35-8423-ffed97b44b9b/3>



In the final webinar of this 3-part series, attendees can look forward to gaining 10 action steps to rebuild their businesses and confidently move forward in today’s challenged marketplace. For retailers and restaurants alike, this webinar will be filled with actionable insight to help businesses truly look ahead in both the immediate days and months, as well as into 2021 and beyond. If your goal is to sustain your business despite the challenges of COVID-19, this is a webinar NOT to miss!

Please don’t hesitate to reach out if you have questions.

Sara Siems
Assistant Extension Specialist
Department of Agricultural Economics
Oklahoma State University
405-744-9826<tel:405-744-9826> (office)
sara.siems at okstate.edu<http://orma.memberclicks.net/message2/link/5a585946-182a-4f35-8423-ffed97b44b9b/4>

www.createbridges.okstate.edu<http://orma.memberclicks.net/message2/link/5a585946-182a-4f35-8423-ffed97b44b9b/5>





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