[MainstreetTowns] Announcing Round 2: Cultivating Place on Main Crowdfunding Challenge

Wed Sep 20 13:49:21 CDT 2017

Note: If you have questions, please email Buffy Hughes at Buffy.Hughes at okcommerce.gov<mailto:Buffy.Hughes at okcommerce.gov>.  Thank you!

Announcing Round 2: Cultivating Place on Main Crowdfunding Challenge

In 2017, the National Main Street Center (NMSC) and Project for Public Spaces (PPS) presented Round 2 of Cultivating Place in Main Street Communities, a series of two-day trainings aimed at helping Main Street communities revitalize their downtowns using placemaking--a citizen-led process that helps activate downtowns and community gathering places. Round 2 was delivered to Main Street communities from Wyoming, Louisiana, Oklahoma, Pennsylvania, Delaware, and Michigan.

Round 2: Cultivating Place on Main Crowdfunding Challenge will offer the matching funds, training, and one-on-one fundraising coaching--this time to Main Street communities in the Round 2 states.
Crowdfunding on ioby allows project leaders to raise funds, cultivate a local donor base, find volunteers, and build visibility for their project, all with one-on-one support and training from ioby staff.

Fifteen projects from among these six states will be selected. While the challenge goal will be to select a proportionate number of projects from each of the Round 2 states, selection will depend on applications submitted.

Applicants selected to participate in Round 2: Cultivating Place Crowdfunding Challenge will receive $1,500 in a 1:1 match to apply toward their ioby crowdfunding campaign (project budget minimum is $3,000).

There is no cap on the project's total budget size; applicants may fundraise as much as they like over the $1,500 match. No experience in fundraising is required to participate since ioby will provide fundraising coaching to all participants, and this program is applicable to groups of all sizes.

Match funding is made possible through the generous support of Anne T. and Robert M. Bass.

Eligibility and Guidelines:

  *   Project must benefit the community and not be directly aimed at private profit.

  *   Project must be led by or deeply engage residents of the community in which the project takes place.

  *   Project should implement the Lighter, Quicker, Cheaper<https://www.pps.org/reference/lighter-quicker-cheaper-a-low-cost-high-impact-approach/> model<https://www.pps.org/reference/lighter-quicker-cheaper-a-low-cost-high-impact-approach/> described by the Project for Public Spaces. See examples<https://www.pps.org/places/lqc/>.

  *   Funding can go toward any stage of the project, including planning or implementation.

  *   Applicant does not have to have attended the Cultivating Place in Main Street Communities training.

  *   Applicant should be staff, board, or volunteer of a Main Street America member organization within Delaware, Louisiana, Michigan, Oklahoma, Pennsylvania, or Wyoming.

Timeline

  *   September 28: Webinar<https://register.gotowebinar.com/register/8727353040246925571> presented by ioby. Recording will be available for viewing after the webinar.

  *   October 18: Applications due to NMSC. To apply, please fill out application form below.

  *   October 25: NMSC notifies applicants of selections. Shortly thereafter, ioby Success Strategists will contact participants with next steps on planning campaigns and building campaign pages. Success Strategists are from ioby's team of in-house fundraising coaches and will provide flexible, customized support to selected applicants throughout their fundraising process.

  *   October 27-November 10: Participants work to build their campaign pages and plan their campaigns, with the support of their Success Strategist.

  *   November 10-December 31: Participants fundraise! All participants should plan to do their online fundraising during this time frame.

Questions?
Attend ioby's informational webinar<https://register.gotowebinar.com/register/8727353040246925571> on September 28 and check out the detailed ioby FAQ<https://www.ioby.org/nmsc_match_funding_FAQ> here!

To apply, simply fill out this application form<https://nationalmainstreetcenter.submittable.com/submit/455be07f-7d19-49a5-9e9a-9319f3759682/round-2-cultivating-place-on-main-crowdfunding-challenge>!

_____________________________________________________________________________________________________________________________________________
Both are embedded above, but in case you need the direct links:

  *   Application Form link: https://nationalmainstreetcenter.submittable.com/submit/455be07f-7d19-49a5-9e9a-9319f3759682/round-2-cultivating-place-on-main-crowdfunding-challenge
  *   Ioby webinar link (it is embedded in the language, but just in case you need it separately): https://register.gotowebinar.com/register/8727353040246925571

Lindsey Wallace | Senior Manager, Special Projects
P 312.610.5605

NATIONAL MAIN STREET CENTER
53 West Jackson Blvd. Suite 350  Chicago, IL 60604
www.mainstreet.org<http://www.mainstreet.org/> | Follow us on Facebook<https://www.facebook.com/NationalMainStreetCenter> and Twitter<https://twitter.com/NatlMainStreet>
Read State of Main<https://higherlogicdownload.s3-external-1.amazonaws.com/NMSC/NMSC15_SofM_COMP_F_MED5.pdf?AWSAccessKeyId=AKIAJH5D4I4FWRALBOUA&Expires=1501109805&Signature=Cft4Hybfmv6%2F%2F1t3cl5p%2BAJqaEI%3D>, a publication of Main Street America
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